VIPKid
VIPKid is an online educational platform that connects students with teachers all around the world to learn English. In part of rebranding VIPKid, HUb reached out to collaborate on developing the brand’s illustration style.
Style Development
The illustration style needed to be fun and playful to get the kids excited, but still have some sophistication to attract new teachers. It also needed to incorporate geometric elements to tie in with the overall brand.
We landed on a varied monochromatic style, utilizing simplified, geometric forms with color overlays.
Assets from the VIPKid illustration library
Teachers and Students pages on the VIPKid website.
VIPKid Booklet
Art direction and design: HUb